The flashy pink Cadillac symbolizes ultimate success for Mary Kay Inc. beauty consultants. And for Mary Kay’s top lawyer, working with those consultants is the best part of her job.
Chief Counsel Laura Beitler — who joined the company in 2000 as a staff attorney — manages Mary Kay’s 11-lawyer legal department and provides counsel to European subsidiaries. Her legal department helps plan Mary Kay’s annual event and teaches legal-oriented classes to new and veteran beauty consultants.
The coveted Cadillacs and other pink rides will grace the Dallas Convention Center from July 21 through Aug. 6, as Mary Kay’s annual meeting attracts 30,000 beauty consultants to learn more about Addison-based Mary Kay and how to boost their independent businesses.
“It is like a big party with Cadillacs, makeup and a lot of women,” says Mary Kay spokeswoman Kathrina McAfee. She describes the scene: “Thousands of women, perfectly clothed, sharing their success stories with other women, seeing the excitement in their eyes.”